Uses GPS technology to create a virtual fence around a physical location. This could be a neighborhood, competitor, place of interest or down to an address.<\/p>\n\n\n\n
Geo Targeting<\/strong><\/p>\n\n\n\n Uses location data to reach consumers in a specific location such as a city or zip code. Each campaign needs a geographic target when using the Keyword Tactic.<\/p>\n\n\n\n Keyword Retargeting<\/strong><\/p>\n\n\n\n Device IDs and IP addresses store search behavior, allowing savvy businesses to retarget consumers using very specific keywords.<\/p>\n\n\n\n Site Retargeting<\/strong><\/p>\n\n\n\n We add a pixel code to your website that tracks the IP addresses of people who visit your website and ads retarget those people.<\/p>\n\n\n\n Audience Curation is the ability to target on a residential and property level based on geography, demographic, geofences, hobbies & interests. Targeting has never been so easy, precise, and local.<\/p>\n\n\n\n Example target audience curation:\u00a0<\/strong> SPECIFICATIONS<\/strong><\/p>\n\n\n\n Digital Display ads are created with five sizes to be served on mobile and desktop devices in the best way. Reach the right person, with the right message, at the right time across the web, on mobile and in-app.<\/p>\n\n\n\n Creative is in pixels, RGB color space. Max file size is 200KB.<\/em> Smart target your audience across the web and on mobile, where they are, however they want to engage! Get the right message to the right person at the right time. Also called targeted display and programmatic ads, Digital Display ads bid for the digital ad space of your target audience often seen on your frequently […]<\/p>\n","protected":false},"author":1,"featured_media":138,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-81","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"http:\/\/bradfordpublishing.marketing\/index.php?rest_route=\/wp\/v2\/pages\/81","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/bradfordpublishing.marketing\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/bradfordpublishing.marketing\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/bradfordpublishing.marketing\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/bradfordpublishing.marketing\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=81"}],"version-history":[{"count":3,"href":"http:\/\/bradfordpublishing.marketing\/index.php?rest_route=\/wp\/v2\/pages\/81\/revisions"}],"predecessor-version":[{"id":141,"href":"http:\/\/bradfordpublishing.marketing\/index.php?rest_route=\/wp\/v2\/pages\/81\/revisions\/141"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/bradfordpublishing.marketing\/index.php?rest_route=\/wp\/v2\/media\/138"}],"wp:attachment":[{"href":"http:\/\/bradfordpublishing.marketing\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=81"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}What is Audience Curation?<\/em><\/h3>\n\n\n\n
\u2022 Female Head of Household, with Children in the home, Household Income of $70K + \u2022 Pet Owners \u2022 Interest in Health & Wellness<\/p>\n\n\n\n![\"\"](\"http:\/\/bradfordpublishing.marketing\/wp-content\/uploads\/2024\/04\/Digital-Ad-Sizes-1024x557.png\")
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300×600 (Desktop)
728×90 (Desktop)
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300×250 (Mobile & Desktop)<\/p>\n","protected":false},"excerpt":{"rendered":"